The Importance of Data Security in Customer Communications
Businesses handle vast amounts of sensitive customer information, from financial transactions to healthcare records, making them prime targets for cybercriminals. Without strong [...]
Ensuring Compliance in Omnichannel Communication Strategies
Businesses interact with customers across multiple touchpoints—email, SMS, web portals, printed statements, and mobile apps. While this enhances customer experience, it also [...]
Overcoming Common Challenges in CCM Implementation
Customer Communication Management (CCM) is crucial in modern business communication, enabling organisations to deliver consistent, personalised and efficient interactions across multiple channels. [...]
How AI Improves Customer Communication Management
Businesses need to communicate with their customers in a personal, consistent and timely way. This is where Customer Communication Management (CCM) comes [...]
How CCM Software Can Support Your Onboarding Process
The customer onboarding process is one of the most critical stages in building a long-term relationship with your customers. It's your first [...]
PDF Accessibility Compliance
WCAG 2.2 principles of document accessibility The Web Content Accessibility Guidelines (WCAG) are internationally agreed upon standards established to help content authors [...]
Customer Communications Management (CCM) software what our customers say
CCM (Customer Communications Management) what is it? Customer Communications Management (CCM) is defined as follows by Gartner. ‘Customer communications management (CCM) is [...]
Email Marketing for Insurance: Everything You Need to Know
Email marketing is a powerful tool that helps businesses connect with their customers, and it's essential in the insurance industry. Building solid [...]
How Will Omni-Channel Banking Benefit Your Bank’s Marketing Strategy?
Banks that prioritise the customer experience give themselves the best opportunity to maintain and grow their customer base. Customer demands are consistently [...]
The Evolution of Digital Communications Strategies in Banking
Digital communications in banking have become essential for staying connected with customers. Over the years, banks have shifted from traditional methods like [...]