Why Scalability Should Be the #1 Priority in Your CCM Strategy
Think about the last time you contacted a company. Maybe you checked an email, opened an app notification, or received a letter [...]
How to Improve Brand Consistency Across Customer Touchpoints
You’ve spent months perfecting your brand: the tone, the logo, the colour palette. But then you open an email your company sent [...]
Protecting Customer Data Across All Communication Channels
Think about how many ways your business connects with customers every single day: an email confirming an order, a text reminder, a [...]
The True Cost of Communication Errors (and How to Prevent)
Have you ever opened a bill and spotted an error straight away? Or received two letters from the same company that completely [...]
Building a Secure Foundation for Customer Communications
Picture the scene: You’ve spent years building strong relationships with your customers. Then one email goes to the wrong person, or worse, [...]
Why Customer Experience and Brand Loyalty Go Hand in Hand
Did you know that 73% of customers say customer experience is a key factor in their buying decisions but less than half [...]
SEFAS among ASPIRE world leaders in CCM in Q2 2025
SEFAS are among 2025 Q2 ASPIRE world leaders in CCM Every year ASPIRE, an analyst specializing in the Customer Communications Management (CCM) [...]
How to Remove Friction from the Customer Journey
Have you ever tried to sort out a bill online, only to get three different reminders, one by post, one by email [...]
Sefas Innovation and Beyond Encryption announce a partnership to improve Customer Experience through secure document distribution
Sefas Innovation and Beyond Encryption announce a partnership to improve Customer Experience through secure delivery of customer documents The partnership enables the [...]
How to Use CCM for Effective Post-Purchase Communication
You’ve done it, your customer hit the “buy” button. Great! But now what? Most businesses stop talking once the sale is made. [...]