CCM (Customer Communications Management) what is it? Customer Communications Management (CCM) is defined as follows by Gartner. ‘Customer communications management (CCM) is [...]
Email marketing is a powerful tool that helps businesses connect with their customers, and it's essential in the insurance industry. Building solid [...]
Banks that prioritise the customer experience give themselves the best opportunity to maintain and grow their customer base. Customer demands are consistently [...]
Digital communications in banking have become essential for staying connected with customers. Over the years, banks have shifted from traditional methods like [...]
Our lives would not be the same without health insurance, which provides access to important medical care and financial protection. The health [...]
In today’s competitive car insurance market, creating a smooth and satisfying car insurance customer journey is more important than ever. Customers expect [...]
Did you know that over 70% of financial institutions are accelerating their digital transformation efforts to stay competitive in today’s fast-paced market? [...]
AI has become a part of our daily lives rapidly over the last three to four years. With the rise of ChatGPT [...]
The proposed AI Act by the European Union carries significant implications for applying artificial intelligence (AI) within the insurance sector. This Act [...]
In the fast-changing world we live in, utilities—like electricity, water, and gas providers—are using new technology to improve how they work and [...]
